San Diego Influencer KimiCoyo Gives Inside Look of her Downtown Digs

When I first moved from Norfolk, Virginia to San Diego, California, I moved into the very first apartment I toured. Three and a half years later, it was time to look for a new place that fit my style better. 

Must-Haves and Nice-to-Haves

I started my search by thinking about what my top three “must-haves” and “nice-to-haves” would be. Natural lighting, a neutral kitchen, and no carpet are what I landed on as top priorities. My nice-to haves included tall ceilings, a walk-in closet, and an all-white white kitchen. Luckily, I ended up finding a loft in downtown San Diego that I right away knew I had to have! The size and location were perfect, but it still needed some work and I was okay with that. With five of the six requirements, how could I say no?

[embedded content]The first thing that captured my attention was the large window in the living area. Aside from the amazing view of the city it has, there’s an abundance of natural lighting it brings into the loft and working in well-lit spaces does wonders for my productivity. The ceiling also was a selling point for me, in downtown San Diego it’s really difficult to find a large space at a decent price. High ceilings really open up the space to make it look larger. But, more importantly, the details are what make me go, “Wow!” every time I walk in. The loft was built in the early 1900s and was a lumber facility for many years. When the company closed down, the space was renovated into lofts. They put wooden platforms on the ceiling and then poured cement over it to give it texture.

My home is my sanctuary and I want to be happy with everything in it.  Knowing that I’ll be spending the majority of my time at home, I wanted to make sure I was creating a space that would also help amplify my creativity. I wanted my home to have every corner filled with meaningful pieces.

Kimi Coyo's San Diego LoftKimi Coyo's San Diego Loft

The Fun Part

After researching different styles, I finally figured out a look that I thought would be timeless. I got rid of the pieces from my old apartment and started purchasing new ones that would be more versatile. Since the new place is very neutral, I wanted to add pops of black to really show contrast in the loft. I found my inspiration from several places, one of them being Kim Kardashian’s home. In her interview with Vogue Magazine, she describes her home as a “minimal monastery” with stark and neutral spaces. I didn’t necessarily want my home to look like a monastery, but there was an artistic feel to it that I just fell in love with. I also drew a lot of inspiration from my past trips to Europe. If you know me, you know I love European culture. From the art and history to the architecture, I love it all.

Kimi Coyo's San Diego LoftKimi Coyo's San Diego Loft

A Blank Canvas

I also found that the way you use your wall space is really important. In my new place, I’m going to keep my walls pretty bare. I find that when there’s too much on the walls, I tend to get a bit distracted. Since the majority of my days consist of creating content, I feel like having a clean, white space helps me with creating new ideas.

However, one of the biggest challenges was trying to create storage space without cluttering the loft. While I have a hall closet for coats, household supplies, and luggage, there wasn’t any storage for my clothes, and being a lifestyle blogger, I have a lot of clothes. Sure, I could have covered my entire wall with clothing racks, but I wanted to leave the space open. I made the decision to donate over twenty bags of clothes and shoes in lieu of fitting everything in the loft. I stored my winter wardrobe and brought out my favorite summer pieces. Clutter tends to stress me out, so having my home be a blank canvas was really important.

Speaking of blank canvases, I mentioned one of my must-haves was a neutral kitchen, but a nice-to-have would be a white kitchen. I am a huge fan of cooking and love sharing new recipes with my followers, so having an aesthetically pleasing kitchen was important to me. I needed it to be clean and crisp so that the food could do the talking and not the squeaky cabinets or the dark and dingy backsplash. The loft has brand new kitchen appliances, white cabinets, and jaw-dropping light grey countertops! How perfect could this be? Unfortunately, the building doesn’t allow for gas-range stoves, but I’m still super happy with everything else. I am inspired more than ever to continue entertaining in my new kitchen.

Kimi Coyo kitchenKimi Coyo kitchen

A Space for Myself

With the new loft, I decided to create a little “zen zone”. Although I work from home, it doesn’t mean that I necessarily need to work from my couch all the time. For me, it’s good to separate your workspace from your personal space. So, I found the most amazing fuzzy chair and dedicated the space to where I start my day (with coffee in hand!).

I wanted to create areas that are not only aesthetically pleasing but more importantly, functional. My work and “zen” zone also makes for an amazing little reading nook on the weekends, which is amazing. Each area of my home, I believe, should have a purpose, so now that my new space has all of these things, it makes me happy to be at home!

Kimi Coyo Living RoomKimi Coyo Living Room

Long story short, everybody has a unique sense of style and everyone has a groove that spurs his or her productivity. For those looking for anything from new home décor inspiration to tips on how to work at home, I hope you found this article to be beneficial! Your home is a representation of you, so be creative with it. I had such an amazing time sharing San Diego digs and I hope that you enjoyed it!

Kimmy Nguyen

CEO at Blushing Agency | See more posts by this author

Kimmy Nguyen is a lifestyle blogger known as KimiCoyo, and the CEO of Blushing Agency, a social media marketing firm, based out of San Diego, California. A Norfolk, Virginia Native, Nguyen moved to San Diego almost four years ago from Norfolk, Virginia and dove into blogging as a way to meet friends and explore more of California. Since then, she has worked with a number of brands and has met some of her closest friends.


How To Design Your Dream Home: Tips To Bring a Blueprint to Life

When you design your own home from the ground up, the sky’s the limit when it comes to design. You get to choose the architectural style, the floor plan, and all the flourishes that make this place uniquely, well, you.

Sounds fun, right? It is, but figuring out what you want to build can also be incredibly intimidating. Before you start picking out tile and light fixtures, you need a plan.

In this final installment of our Guide To Building Your Own Home, we’ll help you focus on the joys—and potential pitfalls—of designing your space. We’ll show you where to get inspiration, how to narrow down your needs versus wants, ways to make trade-offs to stay on budget, and much more that will help your architectural plans come to life with as few hiccups as possible.

Where to get home design inspiration

You probably already have a picture in mind of your dream home—its style, feeling, and design. If not, scour sites like Pinterest and Houzz for visual ideas, suggests Elizabeth Sanchez Vaughan, creative principal at In-Site Interior Design. These sites often let you create “idea books” and save images you like.

“When you look at all these images as a whole, you will start to see a pattern of the things that you like, and it will inform your style decisions,” she says. “If there’s an element that repeats itself within those images, then chances are good that it’s really something you will like to live with.”

This process will at least give you a starting point. Sharing these images with your builder and designer will also help them get to know your style so that they can guide you through the process.

Questions to ask before you build a floor plan

Don’t get ahead of yourself when designing your dream home. Justin Riordan, interior designer, architect, and founder of home-staging company Spade and Archer Design Agency, suggests thinking broadly first.

Some questions to consider: Who will be living in the home and what will the home be used for? Are you planning to grow your family, or will you become an empty nester soon? Will you be working from home for the foreseeable future? The answers will help you choose a functional layout that will meet your needs now and in the future.

“Once all of these questions are answered, you can then start to create a bubble diagram to show how the spaces needed will be laid out to best accommodate the various uses of the house,” Riordan says.

This will guide the schematic design, which includes a floor plan. And a budget and timeline for construction can be set based on these drawings.

The biggest mistake people make when building a home is not spending enough time planning, Vaughan says. You may be eager to break ground and start the construction, but don’t skip the prep stage. After all, this is when the budget is set and gets everyone on the same page.

“If the plan is 100% right, then the rest of the construction process will go smoothly and not require time-consuming changes,” she says. “Really have the professional walk you through the space and describe what the flow will be.”

And don’t make these decisions alone—make sure your builder, designer, and anyone else on your team is involved, says Amala Raj Swenson, an interior designer working in Los Angeles and San Diego. “Designers, architects, and the builder will all have knowledge specific to their trade that can help the other plan details more accurately.”

Don’t pick trendy designs you might regret

Have you fallen in love with the latest home design trends on Instagram? Think twice before incorporating them all in your new home. Think about your long-term needs and whether you’ll get sick of decor fads down the road.

“I recommend a mix of long-term classic style incorporated with more trendy, modern styles,” Swenson says. “I find that adding accessories—sofas, throw pillows, and lighting—that are more trendy makes it easier to change in the long run, if you want to update anything.”

A big mistake homeowners make, she adds, is focusing on a specific aesthetic and not considering the functionality of the home.

“It’s so important to consider the use of the space, just as much as the look of it,” Swenson says. Functionality should drive the design, not the other way around.

Make trade-offs to keep your home construction on budget

If you have expensive tastes but a modest budget, you might have to rethink some of your design choices to avoid spending too much. That’s why making a list of needs, wants, and like-to-haves and setting a budget early on are such important steps.

All homes need a roof, for example, but Riordan says an inexpensive composition roof accomplishes this need, even if you have your eye on a pricier option like slate. Maybe you’d rather spend that extra money elsewhere.

Home fixtures and features like appliances, lighting, countertops, tile, and flooring come in all price ranges. Most likely you’ll find something you like that’s also budget-friendly.

“If you need to make trade-offs to stay in budget, I would focus on putting the finances toward anything that is structural,” she explains. “I advise against cutting corners on items like cabinetry, flooring, or paneling because these are the long-term items that will cost more in the long run to update or change.”

And keep revisiting your priority list. Vaughan says it’ll help you make all the important decisions along the way.

Check in on your construction site often

Building a home is a huge investment, so you should keep tabs on how it’s progressing. Vaughan suggests scheduling regular meetings with your builder, designer, and any contractors involved.

“Make sure you spend time in the space—without the contractor, as well as with them—just after framing and just after sheetrocking,” says Vaughan. “This is so critical to make sure the flow of the rooms feels right, as well as the size of the rooms.”

At this stage, think about how you might arrange your furniture and where electrical outlets should be placed. Visit more frequently when finishes are being placed to make sure everything is correct.

Regular check-ins can save you time and money in the long run, since your questions and concerns are being addressed along the way, Swenson says.

“The best way to have fun and not get too stressed about everything being Pinterest-perfect is just to remember what an achievement and blessing it is to be able to build your home,” she adds. “Have fun with the process, and truly take time to enjoy and take in all the details of options, layouts, and materials that are out there.”


Staging Your Home Beautifully While on a Budget

The real estate market is knee-deep in peak season despite the pandemic. And given the seller’s market, homeowners are wanting to maximize their profits from their home to upgrade to larger homes. And one of the proven tools to help to maximize a sale’s price is home staging. According to a 2019 NAR study, “25% of buyer’s agents said that staging a home increased the dollar value offered between one and five percent, compared to other similar homes on the market that are not staged.”

But home staging comes with a price tag, so what’s a homeowner to do if they’re on a tight budget?

staging a scandinavian home interior of living room with mock up postaging a scandinavian home interior of living room with mock up po

Donna Lamb, owner of Premier Home Staging and Design of Northwest Arkansas, offers budget-friendly home staging tips for homeowners that plan to sell.

Take Care Of The Basics First

While not all homeowners can afford thousands of dollars for home staging, there are some basics that homeowners can address to get top dollar when selling their home. Lamb suggests “It is critically important to take care of the basics first.” Basics that every homeowner can tackle before listing:

Partial Staging To Save Money

Staging every room of a home could be quite costly. Lamb even says, “As far as vacant, unoccupied homes, we actually don’t recommend staging the entire property.” Rather than staging an entire property, focus on the rooms that will provide the biggest bang for your buck. In Lamb’s experience, “We recommend only staging the entry, dining, living, kitchen and master suite. If there happens to be another room at the front of the home such as an office, we would recommend staging it as well.” Other tips for partial staging:

  • Properly scaled furniture. “Every room should have adequate space for movement, absent of excessive furniture.”
  • Hire a stager to do a walkthrough. “If the home is occupied or the sellers are leaving their furniture, employing a professional stager to walk through and conduct a consultation with them.”
  • Inquire about less staging options. “Options can be provided to stage less spaces to make the install more affordable for the seller.”

staging a home Brand new luxury Canadian style furnished and staged apartment istaging a home Brand new luxury Canadian style furnished and staged apartment i

Virtual Staging For Photos

One of the most affordable home staging options is virtual staging. 40% of buyers desire to look at the home they have seen staged online, making virtual staging a critical step. Lamb’s tips for virtual staging:

  • Ensure the company providing this service has a software program that provides realistic life like, and on trend furnishings as part of their program offering.
  • Inquire if the individual completing the virtual staging assignment is a professional stager and not an individual that is self-taught
  • She also cautions, “I believe any potential buyer touring the home is not going to physically experience the same emotions by looking at the virtual photos and then walking through an empty home.”

The One Room You Can’t Afford To NOT Stage

If homeowners are incredibly restrained by budget, there is one room that they must budget for when staging: the living room. The most used and versatile space, buyers want to see how the space feels and flows if they lived there. Forty-seven percent of buyer’s agents say the living room is the most critical room to have staged– and Lamb agrees. “This is the space that the majority of homeowners will spend time with their family.”

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Jennifer is an accidental house flipper turned Realtor and real estate investor. She is the voice behind the blog, Bachelorette Pad Flip. Over five years, Jennifer paid off $70,000 in student loan debt through real estate investing. She’s passionate about the power of real estate. She’s also passionate about southern cooking, good architecture, and thrift store treasure hunting. She calls Northwest Arkansas home with her cat Smokey, but she has a deep love affair with South Florida.